Transdev Le Cercle
Agent : Colagène Paris • Client : Agence Babel / Trandev • Art Direction : Les Tontons Makers • Motion : Laurent Lasserre • Illustration : Romain Lier
A creative project centered on soft mobility and inclusivity, designed for Transdev. The visual style blends clean black-and-white linework, halftone textures, and bold graphic compositions — enhanced with a subtle touch of color to emphasize key moments.
Throughout the film, the dot from Transdev’s logo pictogram acts as a visual thread, guiding the narrative and reinforcing brand coherence. This minimal yet expressive approach highlights clarity, accessibility, and a progressive vision of public transport.
Story-Board
Style Frames
Print — Landscape and Portrait
